Social media audit
For small charities and small non-profits, navigating changing digital landscapes to achieve your goals with limited resources can be overwhelming. A social media audit can help you see what is working well and where you may be getting a low return on investment, so you can refocus your efforts and make social media work for you.
Overwhelmed with managing multiple social media platforms and feeling like it is draining a lot of your time, with little reward?
My social media audit is a great way to pause and understand your current social media presence and how it aligns with your organization’s mission.
Why do I need a social media audit?
Use your time more effectively
Understand which platforms are helping you achieve your goal and focus your efforts.
Find low-hanging fruit
Identify gaps in your current social media presence that could make a big impact with a smaller time investment
Turn data into insights
Stop worrying about vanity metrics, gain a deeper understanding of analytics data, and choose the KPIs that matter to you
What’s included?
The social media audit will always be tailored to you, but here’s an outline of what is included:
Kick-off call
We will take time to understand your goals and what social media could do for your organisation
Insights
I will take a deep dive into your social media analytics, focusing on insights that relate to your goals
Content ideas
You will get ideas that will help you achieve your goals so you can get to work right away
Hi, I’m Jenny Brodie. I understand the unique needs of non-profit organizations with limited resources. A special shout out to all those one-person comms teams out there!
Why work with me?
Charity and non-profit experience
With over ten years of experience, I have a deep understanding of the challenges and goals unique to the non-profit sector. I take the time to understand your strategy and mission so that social media can help achieve what matters to you.
Flexible approach
As an independent freelancer, I offer a personalised approach to every project. My pricing is flexible based on your needs and there is no minimum commitment.
Stunning visuals, backed by data
I love working with data, and every social media project starts with looking at your current analytics. However, my background in graphic design and brand means I can also create beautiful visuals for your social media.
Testimonials
“Jenny is an outstanding asset to our team, bringing a perfect mix of strategic thinking, excellent copywriting, and impressive graphic design skills. Her impact on our social media presence has been phenomenal to date, blending creativity with strategic insight.”
How it works
Kick-off call
Let’s start with a conversation. I want to hear about your organisation, its mission, and what your goals are for social media
Accessing analytics
I will need to access each social media platform to understanding how your current posts are performing
PDF report
You will get a PDF report, including an evaluation of your current platforms and suggestions on how you could achieve your goals faster
Ongoing support
If you love some of the ideas but don’t have the time or expertise to implement them in-house, we can talk about my ongoing social media support services
Small charities
Annual income below £250k/$300kUSD- *for a limited time only
- 30 min kick-off call to understand goals and mission
- Analysis of up to 3 months data
- Analysis of up to 4 social media platforms
- Suggested priorities
- Up to 10 suggested content ideas
Larger charities
Annual income above £250k/$300kUSD- 1 hour kick-off call to understand goals and mission
- Analysis of up to 3 months data
- Analysis of up to 5 social media platforms
- Suggested priorities
- Up to 30 suggested content ideas
- Example posts to use right away
Enquire today
Get in touch to schedule a call, get a quote or just ask a question about my social media audits.